Based in Eastbourne East Sussex, Scripted Art webite design and digital media have been working with our clients building their business online and growing their customer base. We hope you choose us to create your company's online presence. Our website design agency provides five star web design in Eastbourne and surrounding areas.


web design eastbourne

Need A New Website Fully Managed?

Whatever your company's needs we can create the perfect new site for your business needs. Scripted Art is a professional web design company based in Eastbourne and worked closely with  many local businesses in Eastbourne from start to finish making sure they were fully supported.

Website Development Eastbourne

Bespoke web design from our top web designer

Our professional websites are designed around your corporate branding. Our bespoke design will give your site a unique look and feel. We provide a five star service and provide a no fuss design enviroment for our customers in Eastbourne.

Ecommerce Eastbourne


Whether you require a new ecommerce site or someone to take your store to the next level we can help. Our stores are built on CMS (usually WordPress websites) with all the functionality required from simple product sales to booking systems.
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Search Engine Optimization

SEO built in our design projects

We specialise in SEO using our specialist tools to help us build perfect text and media that will transform your website. Our SEO services will grow your organisation's online presence putting you ahead of your competitors.
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What Is Web Design?

Web design is the foundation of any successful online presence. Whether you are a business owner, a blogger, or an aspiring web developer, understanding the basics of web design is essential.

A well-designed website not only attracts visitors but also keeps them engaged. It creates a positive user engagement, encourages interaction, and ultimately helps achieve your goals, whether it’s generating leads, making sales, or sharing valuable content.

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Compelling Content

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Writing compelling content is both an art and a science. It requires a deep understanding of your audience, a mastery of storytelling techniques, and a commitment to delivering value that that captivates and engages readers.

We employ AI to enhance our sites for both the user and SEO.

We also use many marketing ideas and tools such as a call to action and the extremely useful open loop strategy which helps maintain the users focus further into the website.

AI Enhanced Content

With the rise of Artificial Intelligence (AI), text and media creation has been revolutionized, allowing for more efficient and effective strategies.

AI-powered tools can analyze data, identify keywords, and provide recommendations to enhance copy for better search engine rankings. By leveraging AI, businesses can gain a competitive edge in their digital marketing strategies.

In the realm of marketing, persuasive copy is key to driving conversions. AI can be used to create compelling headlines, engaging and personalized email campaigns, and persuasive advertisements. By analyzing customer data and behavior, AI can generate targeted text that resonates with the audience, leading to improved brand perception and increased sales.

AI aided text copy ideas

Call To Action

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CTAs prompt your visitors to take specific actions, such as making a purchase, subscribing to a newsletter, or contacting you. Use action-oriented language and strategically place your CTAs to maximize their effectiveness.

To create an effective CTA, it is crucial to use compelling language that clearly communicates the benefit of taking the desired action. Using action-oriented verbs and creating a sense of urgency can motivate the audience to act quickly. It’s also important to consider the placement of the CTA within the text and media to ensure maximum visibility and impact.

Some common examples of CTAs include “Buy Now,” “Sign Up Today,” “Learn More,” “Download Your Free Guide,” and “Get Started.” These phrases are designed to prompt immediate action and create a sense of urgency and excitement.

Open Loops

One powerful technique that copywriters use is the concept of open loops as they tap into the reader’s curiosity and desire for closure.

Open loops work by triggering the psychological phenomenon known as the Zeigarnik Effect. The Zeigarnik Effect states that people have a strong desire to complete unfinished tasks or resolve unanswered questions. When an open loop is introduced, it creates a sense of tension and curiosity in the reader’s mind, compelling them to seek closure.

By using open loops effectively, you can engage your audience, keep them hooked, and increase the chances of converting them into customers.

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Media Rich Sites

First Impressions

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The visual appeal of a website plays a significant role in capturing the attention of users. When a visitor lands on a website, they form an immediate impression based on its design.

The right header screen image or video can be quite compelling. It is possibly the most important factor in a user deciding whether to continue or not through your site. This therefore provides a great opportunity for capturing your potential users/clients.

Video Media

Incorporating videos on your website can bring numerous benefits, from increasing user engagement to boosting conversion rates.

This reduces the amount of resources your site requests from your server and improves your site load speed.

Videos have the ability to captivate your audience within seconds. Unlike text-heavy web pages, videos offer an immersive adventure that draws viewers in and compels them to stay on your website. With attention spans getting shorter, videos provide an effective way to quickly convey your message and retain users on your site.

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Animated Images

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Another effective way to enhance the visual appeal of your website is by incorporating animated images. These dynamic visuals not only capture the attention of visitors but also provide an interactive and engaging adventure.

By integrating motion and movement, you can convey information more effectively and make your web site more memorable. Whether it's a playful logo animation or a scrolling banner, animated images can instantly grab the attention of visitors and entice them to explore further.

Quality Images

Visual media has always been a powerful tool to captivate audiences. By incorporating high-quality images on your website, you can create visually stunning websites that leave a lasting impression on visitors. Images can effectively convey your brand message, enhance your webpage asthetic, and break up lengthy text, making it more digestible and enjoyable for readers. Moreover, optimizing images with descriptive alt tags can also improve your website's search engine visibility, attracting more organic traffic.

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Info Graphics

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Infographics are a highly popular form of media that presents information in a visually appealing and easy-to-understand format. These concise and informative graphics use a combination of text and visuals to convey complex information quickly. By incorporating infographics on your website, you can present data, statistics, and key points in a visually appealing manner. This not only helps retain visitor interest but also increases the likelihood of your site being shared on social media, further expanding your reach.

Clean and Crisp Design

The Importance of Clean and Crisp Web Design

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Having a clean and crisp web design offers numerous benefits for both the website owner and the visitors. Here are some reasons why clean and crisp web design is crucial:

  1. User Experience (UE): A clean design allows visitors to navigate through your website easily and find the information they are looking for. It improves the overall UE and keeps visitors engaged.
  2. Visual Appeal: A clean and crisp design creates a visually appealing website that catches the users’ attention and encourages them to explore further. It helps in creating a positive first impression.
  3. Faster Load Times: Clean web design usually means optimized code and fewer unnecessary elements. This leads to faster load times, which is essential for retaining visitors on your website.
  4. Mobile Responsiveness: With the majority of internet users accessing websites through mobile devices, clean and crisp web design becomes even more important. It ensures that your website looks great on various screen sizes and devices.

Key Principles of Clean and Crisp Web Design

Simplicity: Keep the design simple and uncluttered. Avoid unnecessary elements, excessive text, and distracting graphics.

Consistency: Maintain consistency throughout your website in terms of layout, colors, fonts, and navigation. Consistency helps visitors navigate easily and enhances the overall aesthetics.

Easy Navigation: Ensure that your website is easy to navigate with clear menus and intuitive navigation options. Visitors should be able to find what they are looking for without any hassle.

Readable Typography: Choose readable fonts and appropriate font sizes to make the content easily readable. Avoid using too many different fonts as it can make the design look cluttered.

Whitespace: Utilize whitespace effectively to separate different sections and elements. Whitespace not only enhances readability but also gives a clean and uncluttered appearance.

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Responsive Design

What is Responsive Design?

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Responsive design is an approach to web design that aims to provide an optimal viewing enviroment across a wide range of devices, from desktop computers to smartphones and tablets. This design technique allows websites to automatically adjust their layout and content so that they are displayed correctly on any screen size, without the need for horizontal scrolling or pinching and zooming.

Why is Responsive Design Important?

Having a responsive design for your website offers numerous benefits, both for your users and your business. Here are some key reasons why responsive design is important:

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Enhanced User Experience

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One of the most significant advantages of responsive design is that it ensures a consistent and user-friendly enviroment across all devices. By providing a seamless and intuitive user enviroment, you can keep visitors engaged and encourage them to explore your website further.

Increased Mobile Traffic

With the exponential rise in mobile device usage, having a mobile-friendly website is crucial for attracting and retaining mobile users. By implementing responsive design, you can tap into the vast potential of mobile traffic and reach a larger audience.

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Improved SEO Performance

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Search engines like Google prioritize mobile-friendly websites in their search results. Responsive design provides a positive user experience, which is a key factor that search engines consider when ranking websites. By having a responsive design, you can improve your website's visibility and organic search rankings.


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With over 10 years experience in web design and web development scripted art have the knowledge in internet solutions to help your business from start to finish. Our web design team would love to work for your business and build your presence online so please get in touch.

If you have an enquiry please contact us here.